One giant leap for
beauty kind.

High-tech waterless hair cleansers and conditioners, housed in refillable zero-waste canisters. Performance without compromise.

SUSTAINABILITY
When did use and dispose become the norm?
Made entirely from recycled waste, your Perpetual canister gives discarded plastic new life, removing it from circulation and transforming it into something lasting. When you’ve finished your first formula, simply refill and continue the ritual.
Our refill packaging is made from discarded sugarcane leaves, once destined for incineration, now given new purpose. After you’ve topped up your canister, the refill pack can be placed straight into your home compost, completing the cycle.

INGREDIENTS
High-tech performance
Undiluted by water, our revolutionary Hair Cleanser biospheres and pure, solid Conditioner concentrates are calibrated for maximum performance.
Pre, pro + postbiotics, combined with biomimetic peptides and hair re-bonding technologies, deliver advanced colour protection and hair repair.
Just activate with water from your shower.

DESIGN
A better way of living
A beautiful object of permanence in a throwaway world.
Perpetual canisters are designed to be cherished for a lifetime of soothing showers.
In a world that’s growing louder and faster, we honour stillness, simplicity, and calm.
Each Perpetual Kit includes everything you need: one refillable canister, designed to keep for life, and one initial refill. When it’s empty, simply replace with a new refill to continue your ritual.
TUTORIAL
Using your Perpetual Hair Cleanser
TUTORIAL
Using your Perpetual Hair Conditioner
PERPETUAL
A new era of clean beauty
"I’ll be honest, I’m pretty skeptical when it comes to new formats like shampoo bars etc. But after one use my hair looked healthier, more moisturised and felt SO much better. 10/10, so impressed." - Beatrice T.
Read More