One giant leap for
beauty kind.

High-tech waterless hair cleansers and conditioners, housed in refillable zero-waste canisters. Performance without compromise.

SUSTAINABILITY

When did use and dispose become the norm?

Made entirely from recycled waste, your Perpetual canister gives discarded plastic new life, removing it from circulation and transforming it into something lasting. When you’ve finished your first formula, simply refill and continue the ritual.

Our refill packaging is made from discarded sugarcane leaves, once destined for incineration, now given new purpose. After you’ve topped up your canister, the refill pack can be placed straight into your home compost, completing the cycle.

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INGREDIENTS

High-tech performance

Many existing eco-friendly options compromise on performance. Perpetual was created to deliver both sustainability and results.

Undiluted by water, our revolutionary Hair Cleanser biospheres and pure, solid Conditioner concentrates are calibrated for maximum performance.

Pre, pro + postbiotics, combined with biomimetic peptides and hair re-bonding technologies, deliver advanced colour protection and hair repair.

Just activate with water from your shower.

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DESIGN

A better way of living

A beautiful object of permanence in a throwaway world.

Perpetual canisters are designed to be cherished for a lifetime of soothing showers.

In a world that’s growing louder and faster, we honour stillness, simplicity, and calm.

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PERPETUAL

A new era of clean beauty

"I’ll be honest, I’m pretty skeptical when it comes to new formats like shampoo bars etc. But after one use my hair looked healthier, more moisturised and felt SO much better. 10/10, so impressed." - Beatrice T.

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